Gri Gri

Gri Gri Parfums is a French niche fragrance brand founded in 2016. It was established by Anaïs Biguine and released under the Paris-based house Jardins d’Écrivains. The brand is positioned around the concept of tattoo-inspired perfumery, with a focus on the cultural, symbolic, and ritualistic aspects of body art across different traditions. Each fragrance is linked to a specific tattooing technique or cultural reference, including tribal, calligraphic, and illustrative styles. The perfumes are designed to engage with the idea of skin as a medium of expression. The brand operates within the niche sector, with an emphasis on narrative-driven compositions and distinctive presentation.